This one kind of speaks for itself.
It's a great example of a company doing some good, getting attention, and winning fans by doing so.
I don't think anyone is going to buy Puma's just for the bag.
But it gets attention for some very good reasons.
It makes Puma different; not just the packaging, but the way I view the brand.
Mad props to Fuseproject.
www.fuseproject.com
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Tuesday, April 13, 2010
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